11:20 – 11:40
20.04.2021

Brands are seeing benefits in delivering connected products to the marketplace. These products when personalised and/or unique are enabling a meaningful one to one interaction between the consumer and the brand. They deliver a much richer, informative and value-add level of engagement with the brand’s products and their customers.
Learn from priint, Microfocus and HP how such interconnectivity can be made in a simple way, and what more each of these companies can offer within this dynamic environment.