14:4015:10 23. Apr 2021
14:4015:10 23. Apr 2021 iCal myOrganizer
Exhibitor Web Session

Building a Web-to-Print Platform for Revenue Growth with EFI


Tyler Fulton EFI, Product Manager- Market Direct Platform

Web-to-print programs continue to evolve, driving business objectives and customer experiences for printers of all shapes and sizes. The most innovative and forward-thinking printers are pushing the boundaries of web-to-print, integrating eCommerce, automated production, marketing, and analytics to drive revenue growth and generate long-term customer value. In this session, Taylor Fulton, Product Manager of EFI’s MarketDirect Platform, will showcase how printers can enhance their web to print presence, create innovative customer experiences, and grow both revenue and profitability.