Koenig & Bauer, Head of Product Marketing - Key Account Manager Europe
Sascha Fischer, Head of Product Marketing & Key Account Manager Europe at Koenig & Bauer Sheetfed
Sascha Fischer (51) concluded his studies of Business Administration (MBA) at the European Business School in Wiesbaden, Germany, in 1995. He started his professional career at Heidelberger Druckmaschinen AG in sales and assisted the introduction of the DI-Technology. After three years he changed to the Heidelberg subsidiary in Great Britain. There he was appointed Head of Marketing and signed responsible among other for the integration of Linotype-Hell and the consumables business into the Heidelberg portfolio.
In the following years Sascha Fischer built up the Print Management business (BPO) for the British companies Williams Lea and Communisis in Europe. From 2006 to 2008 he worked as Vice President Sales and Marketing of Technotrans AG and as Head of Sales at Hilti AG, a leading company in the building construction trade.
In July 2010 Sascha Fischer joined Koenig & Bauer and signed responsible as VP Sales, first for sales of sheetfed offset machines in Germany, before taking over the regions of West and Southern Europe as well as Northern Africa. From May 2014 he headed up the newly founded department of KBA Complete Services, that comprised process consulting and integration, and since May 2015 he heads up the worldwide Product Management for sheetfed offset products of Koenig & Bauer AG.